Creative Web Design and Mobile App Development: A Deadly Combination

There was a time when the priority of a good seller was to stock quality products. Now, things are different after the emergence of e-shopping. Now, it is marketing which has attained top priority. Of course, one cannot survive for long by selling counterfeit products, irrespective of the vigorous style of marketing. But as long as your products and services are of an acceptable quality, they will sell well only if they are marketed well and they will lie unsold if they are ill-marketed. Strategic marketing stems from creative web designs. Web design geniuses have jumped on the stage. Now is the time for them to shower you with their tricks and magic. Excellent design can take your site to meteoric heights. On the other hand, if the site is ill-equipped to take the load of mass surfers, it will crash occasionally. It can be quite a turn-off even for your most loyal customers.

Web designing is not solely gift-wrapping the site as many assume it to be. Most people unfortunately suffer from the notion that web design translates into a deluge of graphics and animations. Flying butterflies and musical invites are passé. Now, they don’t create a buzz amongst internet-smart people anymore. Besides, web designing is more about optimizing than about visual presentation. A site which has been aptly designed will have the right volume of codes. It will be able to ensure the load just in case it is accessed by hundreds of people at a time. It will not crash or at least it won’t crash easily. It will upload in a fraction of a second. Something that is a big turn-off in today’s time-strapped age is a slow site. If your site takes more than five seconds to get loaded, it is time that you consult a web design expert. Ignorance on your part will drive away your readers and will lower your page rank further.

There is another new development in the world of internet and e-marketing today. Mobile phones have suddenly gained the significance nobody thought they would. People tend to access the internet or just toy with their phone almost anytime and every time. So, when they are traveling and there is nothing much to do, they will just randomly flip through apps and games. This has started the happy story of mobile app development.

Now, all the big businesses mandatorily have their personal mobile apps. Even the small businesses are going for it. It does not take much money to get an app built. The rewards, on the other hand, are excellent. It is a smart way to let people know of your existence and also to remind them of any developments in your business. If you have fresh deals or plans, the quickest way to convey the message across is through the mobile phone.

So, most businesses are finding it viable to opt for mobile app development. It is quite affordable and can be conducted by tech specialists. In the near future, its significance is only going to grow.


Why Use Mobile Apps for Your Virtual Events?

Virtual events are gradually becoming popular day by day. Corporate organizations have started hosting a number of virtual meetings, conferences, and seminars in the last one year or so. Even small firms with low employee numbers and limited resources are arranging virtual events to bring together people without any geographical or physical barriers. With the recent advancement in mobile technology, event organizers are making use of powerful apps to add a mobile component to their online events.

Let’s discuss the 3 ways by which mobile applications can add value to your next virtual event.

Mobile Integration with Hybrid Events

I hope you know what hybrid events are – they provide live connections with an online functionality. Now, for people who are planning to host a hybrid event, it is worth developing a mobile app to stay connected with the attendees and leads to access quick response and reactions.

Many event planners are using various mobile apps to send their event details and registration information on the mobile device of potential registrants. Using a mobile app, you can easily transfer the registration link of your upcoming tradeshow to your potential attendees Smartphone or such other mobile gadgets. Additionally, you can keep all the customers updated about your series of virtual events and activities as well as converse and engage them in the day-to-day business dealings via mobile apps. These apps can help you to increase your event attendance, sponsorship, and revenues easily and at a much faster pace.

Access Data from Any Location

Many organizations are using mobile apps to let their target audience read and sign up for an event anytime and from any remote location. You can invite your contacts to participate in a virtual meeting as well as send online survey forms post-event using a mobile device. In addition to a desktop computer, you can allow people to view, browse, and register for an event on spot by taking the help of mobile apps.

Add Value to Your Events

Devices such as iPhones, Smartphone’s, iPads, and tablet PCs can deliver a more satisfying experience with a customized mobile app. Websites that are specifically designed to be viewed on a 14 inch desktop computer screen will not look as good or function as well on a Smartphone. In addition to offering great visibility and usability, a customized mobile app can help in achieving outstanding results in location-based searches, connectivity, and easy social networking integration within a small span of time.